A Study on the Impact of Dynamic Visitor Demand on the Digital Transformation of Enterprises—Considerations Based on the Regional Innovation Environment and the Level of Big Data
【作者单位】1Faculty of Economics and Management, Taiyuan Normal University, Jinzhong 030619, China;2Department of Global Business Graduate School, Kyonggi University, Suwon 16227, Republic of Korea
【年份】2022
【卷号】Vol.15 No.261
【页码】261
【关键词】enterprise digitalization tourism enterprise innovation environment big data dynamic demand
【摘要】 To explore the impact of dynamic changes in tourist demand on the digital transformation of tourism enterprises, this paper starts with demand-side changes, environmental influences, and technical support, based on theories of supply and demand equil...
