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How does mortality salience influences personal identity-based consumption? The role of meaning in life

  • 【作者】Haowen Xiao,Huilin Liu,Tingting Chen,Kai Wang ,Shitong Huang,Hanlin Liu & …Jinwen Niu
  • 【刊名】Current Psychology
  • 【作者单位】1International Business School, Hainan University, No. 58 Renmin Avenue, Haikou City, Hainan Province, China;2Henan Polytechnic Institute, Nanyang City, Henan Province, China;3School of Economics and Management, Taiyuan Normal University, Yuci City, Shanxi Province, China
  • 【ISSN】1046-1310
  • 【关键词】Mortality salience Personal identity-based consumption Meaning in life Self-affirmation 
  • 【摘要】 Although reminders of mortality can induce social identity motivations, such as social status or hierarchy preference. However, the influence of Mortality Salience on consumption choices motivated by personal identity remains unclear. Using multinat...
  • 【文献类型】 期刊
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